Steal my method to create a week of content in a few hours.

GM, I hope you’re doing well.

This week has been rather interesting for me. I have recently dedicated myself to growing my own business, ghostwriting and consulting, so I have had to organise myself more efficiently.

Therefore I thought I’d share with you all how I got about creating my content so you can steal my method, create content faster and never run out of ideas.

The main issue I hear from my clients and people I speak with on a regular basis is the creator blank page syndrome. When they get to look at their screen, no ideas come. I have been through this before, and it’s completely normal because you don’t have a process in place.

You are in big trouble if you think you can instantly flip your creativity switch on at will. I can’t afford to rely on that to create my content, I have deadlines every day that I need to meet, or my business will crash faster than FTX.

Today’s topics

• Steal my templates to improve your content creation process

• Sponsor of the week

• Thread of the week

• Web3 market sentiment

I now run several Twitter (X) accounts for my clients, meaning I must write 3-4 weeks of weekly content on different topics. I couldn’t do it without organising myself in the best way possible.

So how do I do that? Well, there are a few things to cover.

1. Schedule your content creation time: I greatly advocate planning my week. The truth is, I’m easily distracted and often forget to do things if I don’t have some reminder. I write my weekly content every Saturday morning and my client’s content during weekdays from 1 pm to 5 pm.

   Schedule some time in your calendar so you get a reminder coming your way every time. I have an Apple watch synced to my calendar, a phone and my laptop, which all receive the same notification when something comes up in my calendar. That way, there’s almost no possibility that I don’t get notified.

   I schedule everything, content creation, reports, Twitter spaces, and bedtime. You get the gist. A structure helps me stay focused. A final tip on that would be to schedule things by colour scheme. For example, content creation is orange, and reports are blue, so I can quickly see what my day or week looks like when looking at the calendar without spending any time reading each block.

2. Create a bank of ideas: You cannot expect to have ideas on the spot every Saturday morning. You should take notes whenever you think of something worthy of writing about. I put all my ideas in my notion template. Whatever you think of, put it there. It will help you remember it and also expand on it. If you spend enough time thinking about that idea, I can guarantee you more ideas will come. It’s a positive circle that will generate your other thoughts as you go back through them.

   Another tip I’ve started doing the last few months is using my Apple watch to record voice notes while walking my dog. I often get a lot of ideas while doing so.

   The good thing about an idea bank is that you can use one idea and turn it into multiple pieces of content. You can attack one thought from multiple angles. Can you write a thread and a single tweet about it?

3. Use templates to create faster: Most of your tweets will often follow some template, even if you’re unaware. On top of that, it will often help you generate more ideas.

   For example, if I want to write about copywriting, I’ll scout my templates and check which one can be used for the topic I have in mind. It might be the 101 of copywriting, the lessons over the years, how to write faster, debunking a cliche. You see, I already have one topic and 4 angles of attack to write about just by looking at my templates.

   I have linked my template below so you can try it out for yourself. It also includes a video explanation to show you exactly how I use it.

The truth is, there is no “Magic Formula” to grow your audience, but there are definitely some tricks you should use to improve your efficiency. Don’t wing it as you go, it’s not sustainable, and you’ll be inconsistent.

You can download my template creation matrix here. There’s a video explanation to show you how it works. It’s dead simple, will save you hours every month, and will help you generate many new ideas.

Sponsor: Webacy

This week we're introducing our sponsor, Webacy, a cutting-edge startup enhancing the safety of self-custodial crypto wallets.

Their revolutionary technology eliminates the need for keys, seed phrases, or passwords, substantially reducing the risk of lost or stolen assets—a common issue in crypto.

Webacy’s Wallet Watch is the industry’s fastest notification service. Get SMS’s and/or emails of mempool and confirmed events, approvals, and transactions for as many wallets as you want.

Sign up HERE to try their wallet watch for FREE

Thread of the week

Every week, I’ll showcase a thread I enjoyed and found valuable. There are so many amazing creators in the space that I want to showcase them so you can learn from them.

This week, NFT_GOD created a great thread about the reply guy strategy. I thought it would be well suited to this newsletter as an extra weapon to your growth strategy. Putting content out is unfortunately not enough, especially in web3, as it’s a relatively small industry right now.

I hope you enjoyed reading all the way through. If you have any questions, DM me or reply to this email. Thank you for taking the time out of your day to read my content.

Kelano.